46 Conversion Rate Optimisation Hacks
One of the biggest challenges for online retailers is converting browsers into buyers, which is why conversion rate optimisation (or CRO to family and friends) is an important system for all eCommerce entrepreneurs. Lucky for you, we’ve teamed up with websitebuilder.org to bring you 46 CRO hacks. Starting With Increasing Your Page Speed So that online shoppers’ interest doesn’t time […]
Black Friday 2017: The Results Are In
Black Friday is renowned for sales, chaos and spending and 2017 was no different. Let’s have a look at this year’s stats: Record Sales US retailers took $5.03 billion worth in online sales – a whopping 16.9% increase from last year, with $1.4 billion of those sales going through a smartphone or tablet. The UK experienced an 8% increase in sales, reaching a peak […]
Our Pick Of The Shopify Apps
The Shopify App store has over 1,200 apps and with Expandly joining the elite earlier this month (see here) we thought now would be a perfect opportunity to see what other apps are out there: 1. MailChimp Mail Chimp for Shopify enables you to connect your Shopify store with your MailChimp account – adding customer details […]
eBay’s Promotions Manager Explained
Back in the Autumn (when you only needed two layers instead of 20), eBay announced a change to its Promotions Manager tool but what is the Promotions Manager and how can you best utilise it? Don’t sweat it (in your 20 layers); we’re here to explain. eBay’s Promotions Manager The Promotions Manager is an eBay […]
Shop It Like It’s Hot – Expandly Now On The Shopify App Store
Expandly are delighted to announce that they have taken their partnership with Shopify to the next level: The Shopify App Store. Great News for eCommerce Entrepreneurs This is great news for eCommerce entrepreneurs, who can use the Expandly app to accelerate business growth by easily integrating their Shopify account with Amazon, eBay and Etsy; providing one […]
Meet Our Customers: Action For Children
This week we spent time catching up with new Expandly charity user Action for Children, to talk fundraising, online shopping and multichannel selling. Who Are Action For Children? Action for Children are a UK-based children’s charity, set up over 148 years ago by Thomas Bowman Stephenson from the dark, damp arches of Waterloo station. Over to […]
Fulfilment by Amazon: What Is It And Why Do I Need It?
Fulfilment by Amazon (or FBA to the cool kids) is an Amazon service where Amazon store, pick, pack and deliver your products directly to your buyers. Fill Me In Launched in 2007, it is marketed as a way for small businesses and entrepreneurs to expand across Europe and generate more sales. Why might I want to […]
Black Friday & Cyber Monday: All You Need to Know
With Black Friday and Cyber Monday right around the corner, we’re here to give you the low-down on November’s biggest buzzwords. Black Friday The day following Thanksgiving in the US (think sweatpants with an elasticated waistline), Black Friday falls on the fourth Friday of November and signals the beginning of the Christmas shopping season – ho, […]
October 2017 eCommerce News Roundup
October – The month of ghosts, ghouls, buying extra Halloween candy for yourself and the following not-to-be-missed eCommerce news: He Loves Me, He Loves Me Not, He Loves Me… The Royal Mail strike has been the on-off-on-off relationship story of the month, resulting in a stern telling off from the courts who decided that the strike […]
This is Halloween – Ecommerce Managing At The Halloween Season
On a dark, dark night, in a cold, wet street an eCommerce entrepreneur was sat burning the midnight oil, logging into eBay, Etsy, Amazon and their own shopping cart to *gulp* manually enter and duplicate new listings, check each online marketplace for new orders, individually print picking lists, shipping labels and invoices, update stock levels by hand […]
Clocks Change This Weekend: How to Spend Your Extra Hour
It’s that time of year when then clock fall backwards, meaning darker evenings, colder days and winter’s a coming but it also means one extra hour. Here’s how to best spend yours: 1. Add New Listings If you’ve not already thought about it, now is the time to be thinking about the fella in red and with […]
Uh Oh – Five Common Expandly User Mistakes & How to Avoid
You’re multichannel selling and you’re using Expandly: you’re smart. And being smart, you’ll want to avoid some common mistakes that Expandly users make when first starting out. Luckily, we’re here to help you avoid them. So, let’s get straight to it: 1. Choosing Incorrect Listing Import Dates When importing listings, especially for the first time, it’s important to put the date you first started […]